P&L Consulting wins Multiple Awards at this year’s Africa SABRE Awards
By Victor MUJIDU
Profit and Loss Consulting Limited (P&L Consulting) has achieved a momentous accomplishment by securing a total of four prestigious awards across the financial and crisis communication categories at the esteemed Africa SABRE Awards 2023, held in Lusaka.
The boutique business advisory firm has demonstrated its exceptional prowess and dedication, earning both a coveted trophy and a certificate of excellence in the Mining and Extractive Industries, as well as the Manufacturing categories.
P&L Consulting was recognized for its outstanding work in providing crucial support to cement manufacturers in presenting a compelling case against the proposed increase of import duty on clinker, a vital raw material in cement production, from the current rate of 10% to 25 percent.
The successful opposition to this increment proposal, championed by certain industry players, safeguarded fair competition within the sector.
Additionally, the firm has also emerged victorious with another well-deserved trophy and certificate of excellence in the Financial Communications and Issues Management categories. These accolades were gained in recognition of P&L Consulting’s exemplary handling of the revival of Mumias Sugar Limited, an enterprise recovering from a state of receivership.
The company’s expertise played a pivotal role in skillfully navigating the public and legal challenges surrounding the assignment of the miller’s operational lease to a suitable party, which faced significant contention from dissatisfied parties, particularly unsuccessful bidders.
P&L Consulting’s adept crisis management efforts effectively mitigated potential disruptions that could have jeopardized the revival process.
The Africa SABRE Awards ceremony, which took place last week in Lusaka, Zambia, constituted a highlight of the 2023 African Public Relations Conference.
Expressing gratitude on behalf of the firm, Ms. Mercy Randa, the Managing Partner of P&L Consulting, acknowledged the continental recognition bestowed upon the company, highlighting the team’s continued demonstration of excellence in the communication industry.
“These awards are a testament to the unwavering dedication and deep understanding that the P&L Consulting team possesses in respect to the unique needs of our clients.
Our collective efforts as a team has seen us deliver meaningful campaigns that have centered the operations of our clients. To be recognized for this contribution is humbling and fulfilling.” She said.
Having been established three decades ago, the Sabre Awards Africa, organized by Provoke Media, serve as a distinguished platform to acknowledge excellence in branding, reputation management, and stakeholder engagement across the African region.
This esteemed event attracts entries from top agencies throughout the continent, making it the most competitive awards program of its kind.
The submissions are evaluated by a panel of industry leaders; whose discerning judgment determines the worthy recipients of these prestigious honors.
It is worth noting that P&L Consulting currently holds the PRSK overall excellence award for 2022.
The firm’s accomplishments extend beyond this notable recognition, having also secured the overall campaign of the year award, in addition to two other awards in the Public Affairs and Crisis and Reputation Campaigns of the Year categories, at the PRSK Excellence gala, held towards the conclusion of the previous year.