TikTok targets Kenya’s most creative content in Campaign

The world’s fastest growing destination for short-form mobile video, TikTok, has partnered with leading smartphone brand, Infinix, to launch a campaign dubbed #WeAreHot as part of the launch of the latest Hot8 smartphone into the Kenyan market.

The campaign runs from 10-16 October 2019 and will reward three of the country’s most creative content creators with a brand new Infinix Hot8 smartphone.

The campaign calls creators to post a cool video that showcases their unique talent or TikTok character, and aims to empower the country’s youthful and savvy digital content creators.

Here is a short video that provides a glimpse of the campaign:

Here’s how users can join the campaign:

1. a) Post a cool video that shows your talent or character;
2. b) Use the hashtag #WeAreHot so your video can be found on TikTok;
3. c) Repost it on social media and tag @tiktok.kenya to get contacted by TikTok if you win;
4. d) The campaign closes at 24:00 on 2019/10/16. Winners will be announced and contacted by TikTok on October 17 on their TikTok Kenya account.