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By Seth Emanuel
Sarova Hotels and Resorts has introduced two other brands to its portfolio, The Kitchen by Sarova and ChiSo as it diversifies into the stand-alone restaurant niche.
Seeking to fill the gap between the hotel dining sector and standalone restaurants, the two additions launched in Westlands, Nairobi at Urban Eatery Delta Towers, and will target foodies who want to experience a luxury culinary experience.
During the launch, Sarova Hotels and Resorts Director, Food and Beverage Operations, Shailendar Singh, expressed that “The current situation has presented an opportunity for exploration and the hospitality industry is experiencing a wave of reinvention in terms of choice and culinary services.
That is why we are constantly implementing newer, better, and more efficient ideas of dining to cater to the broad ever-changing industry.”
“To make ourselves more accessible to guests, we are taking our brands out to the market. This is a unique initiative where a major hotel chain is taking its F&B brands out of its premises. Usually, we find hotels taking other restaurant brands and franchises into their space but for the first time, we as a hotel chain, are taking our culinary repertoire into this diverse and expanding Westlands area.” said Mr. Singh.
The Kitchen by Sarova is a reflection of the Hotel’s famous Thorn Tree and Flame Tree cafe style restaurants with all day multi occasion dining offering Western, African and Indian influenced cuisines.
On the other hand, ChiSo by Sarova which is inspired by Sarova’s award winning and celebrated Thai Chi is a new avatar with a Pan Asian palette of Japanese, Malay, Thai, Indonesian and Chinese cuisine with an aspect of the holistic culture appealing to the yin & yang of 5 senses and tastes.
The launch signifies the first step into a brighter future for Sarova Hotels and Resorts as it looks out for new and strategically viable projects to diversify its brand.
The venture is hoped to produce a positive multiplier effect both in the economy and within local communities not only through job creation and financial stability but also through the distribution of new skills and expertise.