Toyota Kenya will on Thursday unveil the Suzuki by Toyota Kenya dealership from in Nairobi with the deal expected to make the company the second official Suzuki dealer in the country.
The cross-branding deal between Suzuki Motor, Maruti’s parent company, and Toyota Kenya for select models, is believed could help Suzuki increase its presence in the premium segment as the Kenyan market for its brands matures and Maruti gets access to Toyota’s R&D to develop electric and hybrid power-train and high capacity cars in the long-term.
Steven Umidha is a data and financial journalist with over 15 years of work experience in journalism and communication.
He specialises in finance and economics reporting as well as on the causes, impacts, and solutions of global warming, conservation, pollution and sustainability, often blending scientific literacy with journalist ethics, while involving policy analysis and multimedia storytelling across various platforms in highlighting issues from biodiversity loss to ecological justice.
He is the founder of Financial Fortune Media, and a Co-founder of One Planet Agency (OPA). He has previously worked with the Standard Media Group, Mediamax Networks LTD, bird story agency, Business Journal Africa, and Financial Post among other outlets.
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