CONTACTS: +254 726879488 (Mobile)
+254770 455 116 (Office)
By Victor MUJIDU
BrighterMonday, Kenya’s leading talent matching platform, was unveiled as the career partner of choice for Safaricom’s new youth platform, Safaricom Hook, during the launch at Eldoret Sports Club, Eldoret.
The Safaricom Hook platform represents an innovative initiative purposefully designed to empower Kenya’s youth in the domains of technology, career development, and culture.
The platform, which customizes services leveraging Safaricom’s extensive mobile network, is an embodiment of Safaricom’s unwavering commitment to the nation’s youth.
Safaricom’s selection of BrighterMonday as their preferred career partner underscores BrighterMonday’s distinguished reputation within the industry.
Their recent accolades, including being named the Best E-Recruitment Portal in Kenya at the Digital Tech Awards in August 2023, the Best E-Recruitement Firm in Kenya at the Pacesetters Awards in June 2023, and receiving recognition for Best Youth Employment Strategies at the National Diversity and Inclusion Awards and Recognition (DIAR) in March 2023, further underscore the invaluable career insights and strategies that Safaricom Hook’s youth can access.
Notably, with over 1.3 million candidates, 50,000 employers, and more than 10,000 job listings on their platform, BrighterMonday stands as the ideal career hook partner to guide and support young Kenyans as they navigate their career paths.
During the launch, Chris Otundo, CEO, BrighterMonday, emphasized the profound impact this collaboration represents, stating, “BrighterMonday is thrilled to collaborate with Safaricom to empower the Kenyan youth through the Safaricom Hook platform. We are dedicated to guiding and supporting young Kenyans on their journey to successful careers.
This partnership is not just about offering opportunities; it’s about creating a lasting connection with the youth and providing them with the resources and mentorship they need to thrive in a rapidly evolving digital world as we help them seize the limitless career opportunities ahead”.
Erick Wilson Wafula, Head of Marketing, BrighterMonday East Africa, added his perspective, noting, “This partnership is a game-changer for the youth. Together with Safaricom, we will create a bridge to endless opportunities, bringing us closer to a brighter future for Kenya’s young talents, where their career possibilities are limitless.”
In the midst of this ground breaking endeavour, BrighterMonday commits to assisting youth in achieving success in the swiftly evolving digital landscape. This includes providing mentorship, educational materials, and specific career guidance, along with job opportunities.
Safaricom Hook is poised to revolutionize how Gen Z interacts with technology, seeks career development, and engages with various aspects of culture. This partnership with BrighterMonday underscores the unwavering commitment of both organizations to make a profound and lasting difference in the lives of Kenya’s youth.
Eligible customers, aged 10 to 24, can join the platform via the Safaricom Hook app or by dialling *555#.