CONTACTS: +254 726879488 (Mobile)
+254770 455 116 (Office)
Safaricom Plc. had in October last year appointed Peter Ndegwa as new Chief executive, who will tomorrow 1st April take over from Michael Joseph who has been acting since the demise of Bob Collymore in July 1st 2019.
Ndegwa joins Safaricom from Diageo PLC where he is the Managing Director of Diageo Continental Europe.
“Peter brings a wealth of experience in General Management, Commercial and Business Strategy, Sales and Finance Operations, having spent over 25 years in various roles within the Financial Services and Fast-Moving Consumer Goods (FMCG) sectors in Africa and Europe,” Safaricom said in a statement by Chairman Nicholas Nganga.
Ndegwa joins Safaricom from Diageo PLC where he is the Managing Director of Diageo Continental Europe.
For Mr Ndegwa, taking over the most profitable company in East and Central Africa will be as exciting as it will be challenging. This is especially so because he will be succeeding two larger-than-life CEOs – Michael Joseph and Bob Collymore – and he must stamp his own imprint to walk out of their shadows.
As at the close of last week, shareholders of Safaricom, which is listed at the Nairobi Securities Exchange (NSE), lost Sh244.5 billion in paper wealth in three months.
Ndegwa will be expected to pull off a miracle, and put into practise his MBA notes on crisis management.
Ndegwa was picked from Diageo, the UK alcoholic beverages giant, where he was the managing director for continental Europe, overseeing the brewer’s operations in 50 countries in Western and Eastern Europe, Russia, the Middle East and North Africa.